Kabbex is a video analyzing platform to help video marketing agencies to exactly examine the video’s performance, audience’s emotions, and engagement level, without asking a single question or endless discussions which is backed by AI and deep learning.

It is a cutting edge solution that helps marketers and advertisers to get the laser-accurate insights on their videos before publishing, to make a video 100% works, to save their advertising budget, and making 2x better results.

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Who we are...

We are Kabbex, a vibrant tech startup based in the Netherland. Deep learning and AI, are the heart of everything we do. It drives the discoveries we make and the technology we create.

We as a team of tech enthusiasts, launched Kabbex in 2019 with the aim to build a solution for accurate video examination. It resulted to an innovative solution, that helps video marketing agencies toward better ad budget optimisation with helpful and insightful information about the audience’s emotional engagement.

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It's all about feeling..

Understanding how the brain works is key to understanding how we make decisions in life. This has fundamental implications for those who use video for their marketing efforts. 

Emotional advertising has existed for years, but awareness of the scope, uses and amplifying effects of emotion has never been so prevalent among agencies, publishers and brands.

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How Does It Works?

This is for video marketing agencies in digital content and entertainment industry, who want to want to make a video that every second of it works, keep it short while tells your story perfect and even save on your advertising budget.

THIS AD IS F***ING GREAT!

This is for video marketing agencies in digital content and entertainment industry, who want to want to make a video that every second of it works, keep it short while tells your story perfect aIn case you missed it, social media platforms like YouTube and Facebook explicitly want brands to produce video content given its high engagement rate. This is exactly why video ads are booming right now. Let’s start with an undisputed prince of video advertising: this viral hit from newcomers Dollar Shave Club. If you haven’t watched it already (come on now, really?) then check it out below:nd even save on your advertising budget.

But the true genius of this campaign is the fact that the company, then a relatively unknown brand, knew they had a limited budget for ad spend. So it was vital they made a big impact. Their all-out strategy paid off, with the company being sold to Unilever for $1 billion just four years after the ad ran.
 

DO YOU WANT TO MAKE A VIDEO LIKE THAT?

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OUR AMAZING TEAM

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I am a startup enthusiast and the Founder of zero-to-one (Intl. Accelerator) , Growing Workplace, and Blockchain lab Drenthe

Derren de Jong, Advisor

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I’ve completed my MBA from the university of Manchester.I have 16+ Years experience in marketing & sales. I have worked as senior positions at iflix, Virgin Mobile, Gazprom and Huawei

Jafar Lotfi, CEO

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I have 30+ years experience as CTO and COO in various telcos and worked as senior technical positions at Lebara, 6G Mobile, Nokia, Grid Telecom, and Teleena

Hans Smeets, CTO

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White PaperVIDEO ENGAGEMENT CONVERSION

Evaluating the Power of Video Across Contexts Using Neuroscience, Behavioural and Survey Measures